Kotler, Philip <br/><br/>
Principles of marketing / 
Philip Kotler, Gary Armstrong, Anders Parment. 
 - England :  Pearson Education,   2011. 
 - xviii, 493 p. ;   23 cm. 
<br/><br/><label>ISBN: </label>9780273735960 
<br/><br/><label>Subjects--Topical Terms: </label><br/>     Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8   / KOT