The fundamentals and practice of marketing / John Wilmshurst.
Material type: TextPublication details: Oxford : Butterworth-Heinemann, c2002Edition: 4th edDescription: viii, 376 pISBN: 9780750654494Subject(s): MarketingDDC classification: 658.8Current library | Call number | Status | Notes | Date due | Barcode |
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UMI Main Library | 658.8 WIL (Browse shelf(Opens below)) | Available | Academic &Research References | 2009-011 | |
UMI Main Library | 658.8 WIL (Browse shelf(Opens below)) | Available | Academic &Research References | 2009-012 |
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658.8 WIL The fundamentals and practice of marketing / | 658.8 WIL The fundamentals and practice of marketing / | 658.8 WIL The fundamentals and practice of marketing / | 658.8 WIL The fundamentals and practice of marketing / | 658.8 WIL The fundamentals and practice of marketing / | 658.8 WIL Strategic marketing management : | 658.8 WIL Strategic marketing management : |
Marketing management
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