The management and marketing of services / Peter Mudie and Angela Cottam.

By: Mudie, PeterContributor(s): Cottam, AngelaMaterial type: TextTextPublication details: Oxford : Butterworth-Heinemann ltd., 1993Description: xi, 269 p. : ill. ; 25 cmISBN: 0750607890Subject(s): Service industries -- Management | Service industries -- MarketingDDC classification: 658.8
Item type: Books-General
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Current library Call number Status Date due Barcode
UMI Main Library
658.8 MUD (Browse shelf(Opens below)) Available 98-411

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