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Marketing communications : An integrated approach / P. R. Smith.

By: Smith, P. RMaterial type: Text

TextSeries: British books for managersPublication details: London : Kogan Page, 1993Description: xvi, 604 p. : ill. ; 25 cmISBN: 9780749426996Subject(s): Marketing | Selling techniques | SalesDDC classification: 658.802

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Holdings
Current library	Call number	Status	Date due	Barcode
UMI Main Library	658.802 SMI (Browse shelf(Opens below))	Available		2004-329

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