Assessment workbook : Covers emerging themes,analysis and decisions, marketing leadership and planning and managing corporate reputation / CIM.
Material type:
TextPublication details: London : BPP Learning Media, 2011Description: viii, 142 p. : ill. ; 27 cmISBN: 9780751768244Subject(s): MarketingDDC classification: 658.802
Books-General
| Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| UMI Main Library | Seen During Stock-taking | 658.802 CIM (Browse shelf(Opens below)) | Available | 2010-2413 |
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| 658.802 CIM Marketing communications - Paper 7 : | 658.802 CIM Marketing communications - Paper 7 : | 658.802 CIM Managing marketing performance, paper II / | 658.802 CIM Assessment workbook : | 658.802 DON The marketing planning process / | 658.802 DOO Strategic marketing decisions in global markets / | 658.802 DOO Strategic marketing decisions in global markets / |
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