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The myth of market share : Why market share is the fool's gold of business / Richard Miniter.

By: Miniter, Richard Material type: Text

TextPublication details: New York : Crown Business, c2002Edition: 1st edDescription: 181 p. ; 20 cmISBN: 9781857883275Subject(s): Market shareDDC classification: 658.4012

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Includes bibliographical references (p. [165]-169) and index.

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