Gaining and sustaining competitive advantage / Jay B. Barney.

By: Barney, Jay BMaterial type: TextTextPublication details: Upper Saddle River, NJ : Prentice Hall, 2001Edition: 2nd edDescription: xxii, 600 p. : charts ; 24 cmISBN: 9780131579613Subject(s): Industrial management | Strategic planning | CompetitionDDC classification: 658.4
Contents:
Pt. I. The Logic of Strategic Analysis. Ch. 1. What Is Strategy? Ch. 2. What Is Performance? Ch. 3. Evaluating Environmental Threats. Ch. 4. Evaluating Environmental Opportunities. Ch. 5. Evaluating Firm Strengths and Weaknesses: The Resource-based View -- Pt. II. Business Strategies. Ch. 6. Vertical Integration. Ch. 7. Cost Leadership. Ch. 8. Product Differentiation. Ch. 9. Flexibility. Ch. 10. Tacit Collusion -- Pt. III. Corporate Strategies. Ch. 11. Strategic Alliances. Ch. 12. Corporate Diversification. Ch. 13. Organizing to Implement Corporate Diversification. Ch. 14. Mergers and Acquisitions. Ch. 15. International Strategies.
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Holdings
Current library Collection Call number Status Date due Barcode
UMI Main Library
Seen During Stock-taking 658.4 BAR (Browse shelf(Opens below)) Available 2013-021
UMI Main Library
Seen During Stock-taking 658.4 BAR (Browse shelf(Opens below)) Available 2013-023
UMI Main Library
Seen During Stock-taking 658.4 BAR (Browse shelf(Opens below)) Available 2013-022
UMI Main Library
Seen During Stock-taking 658.4 BAR (Browse shelf(Opens below)) Available 2013-020

Includes bibliographical references and index.

Pt. I. The Logic of Strategic Analysis. Ch. 1. What Is Strategy? Ch. 2. What Is Performance? Ch. 3. Evaluating Environmental Threats. Ch. 4. Evaluating Environmental Opportunities. Ch. 5. Evaluating Firm Strengths and Weaknesses: The Resource-based View -- Pt. II. Business Strategies. Ch. 6. Vertical Integration. Ch. 7. Cost Leadership. Ch. 8. Product Differentiation. Ch. 9. Flexibility. Ch. 10. Tacit Collusion -- Pt. III. Corporate Strategies. Ch. 11. Strategic Alliances. Ch. 12. Corporate Diversification. Ch. 13. Organizing to Implement Corporate Diversification. Ch. 14. Mergers and Acquisitions. Ch. 15. International Strategies.

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