Beyond the core : Expand your market without abandoning your roots / Chris Zook.

By: Zook, Chris, 1951-Material type: TextTextPublication details: Boston : Harvard Business School Pub., c2004Description: xv, 214 p. : ill. ; 24 cmISBN: 9781578519514Subject(s): Corporations -- Growth | Strategic planning | Corporate profits | Industrial managementDDC classification: 658.406
Item type: Books-General
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Current library Collection Call number Status Date due Barcode
UMI Main Library
Seen During Stock-taking 658.406 (Browse shelf(Opens below)) Available 2006-220

Includes bibliographical references and index.

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