Marketing : An introduction / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Upper Saddle River, NJ : Prentice Hall, Inc., c1997Edition: 4th edDescription: xxix, 585 p. : col. ill. ; 26 cmISBN: 9780132631204Subject(s): MarketingDDC classification: 658.8Current library | Collection | Call number | Status | Date due | Barcode |
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UMI Main Library | Seen During Stock-taking | 658.8 KOT (Browse shelf(Opens below)) | Available | 99-032 |
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658.8 KOT Lateral marketing : | 658.8 KOT Lateral marketing : | 658.8 KOT Marketing management / | 658.8 KOT Marketing : | 658.8 KOT Marketing management : | 658.8 KRI Industrial marketing : | 658.8 KRI Industrial marketing : |
Includes indexes.
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