The marketing plan : A practitioner's guide / John Westwood.
Material type:
TextPublication details: London : Kogan Page, 1990Description: 217 p. : ill. ; 24 cmISBN: 9781850919872Subject(s): Marketing | PlanningDDC classification: 658.8
Books-General
| Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| UMI Main Library | Seen During Stock-taking | 658.80 WES (Browse shelf(Opens below)) | Available | 2004-284 |
Browsing UMI Main Library shelves, Collection: Seen During Stock-taking Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 658.8 SER Services management : | 658.8 SHA Marketing management Readings: | 658.8 TRA Outsmarting goliath : | 658.80 WES The marketing plan : | 658.8 WIL Strategic marketing management : | 658.8 WIL Strategic marketing management : | 658.8 WIL Strategic marketing management : |
Includes bibliographic references and index.
There are no comments on this title.