Strategy and planning : A manager's guide / D. E. Hussey.
Material type:
TextPublication details: New York : Wiley, c1999Description: vi, 289 p. : ill. ; 23 cmISBN: 9780471987185Subject(s): Strategic planning | Business planning | Production planningDDC classification: 658.4012 
Books-General
| Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Mbale Centre Library | Seen During Stock-taking | 658.4012 HUS (Browse shelf(Opens below)) | Available | 2011-587 |
Rev. ed. of: Introducing corporate planning. 4th ed. 1991.
Includes bibliographical references and index.
Introduction -- 1. Modern concepts of strategic management -- 2. Vision and purpose -- 3. The corporate appraisal -- 4. Analysing the competitive arena -- 5. Risk and uncertainty -- 6. Strategic thinking -- 7. A closer look at strategy -- 8. A portfolio approach to strategy -- 9. Marketing strategy -- 10. Manufacturing strategy -- 11. Financial planning -- 12. Planning for human resources -- 13. Project plans: capital investment appraisal -- 14. Implementing strategic change -- 15. A process of strategic management.
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