All about public relations : How to build business success on good communications / Roger Haywood.
Material type:
TextPublication details: McGraw-Hill, 1991. LondonEdition: 2nd edDescription: xiii, 349 p. ; 24 cmISBN: 0077072308Subject(s): Public relations | CorporationsDDC classification: 659.2
Books-General
| Current library | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|
| UMI Main Library | 659.2 HAY (Browse shelf(Opens below)) | Available | Resource for Academic reference, Research and Development | 2000-175 |
Browsing UMI Main Library shelves Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 659.2 GRE Creativity in public relations / | 659.2 GRU Managing public relations / | 659.2 HAY Public relations for marketing professionals / | 659.2 HAY All about public relations : | 659.2 HEN Public relations : | 659.2 HEN Public relations : | 659.2 INT Introduction to communication : |
Covers the communications issues that face organisations and how they manage their PR to succeed. This book also looks in some detail at the practical skills needed in this complex and sophisticated world. It also features useful advice.
Includes index.
There are no comments on this title.