Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius.
Material type:
TextPublication details: Boston, MA : Irwin, 1989Edition: 2nd edDescription: xxv, 752 p. : ill. (some col.) ; 26 cmISBN: 0256075131Subject(s): MarketingDDC classification: 658.8
Books-General
| Current library | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|
| UMI Main Library | 658.8BER (Browse shelf(Opens below)) | Available | Resource for Academic reference, Research and Development | 2003-276 | |
| UMI Main Library | 658.8BER (Browse shelf(Opens below)) | Available | Resource for Academic reference, Research and Development | 2003-278 | |
| UMI Main Library | 658.8BER (Browse shelf(Opens below)) | Available |
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| 658.8AND Strategic marketing for nonpropfit organisations / | 658.8BER Marketing / | 658.8BER Marketing / | 658.8BER Marketing / | 658.8COR Industrial marketing : | 658.8GRE Research for marketing decisions / | 658.8HOL Global marketing / |
Includes indexes.
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