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Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud.

By: Hooley, Graham JContributor(s): Piercy, Nigel F | Nicoulaud, BrigitteMaterial type: Text

TextPublication details: London : Prentice Hall/Financial Times, 2008Edition: 4th edDescription: xviii, 614 pISBN: 9780273706977 Subject(s): MarketingDDC classification: 368.802

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Holdings ( 5 )
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Holdings
Current library	Call number	Status	Notes	Barcode
UMI Main Library	368.802 HOO (Browse shelf(Opens below))	Available	Academic &Research References	2008-988
UMI Main Library	658.802 HOO (Browse shelf(Opens below))	Available	Academic &Research References	2009-073
UMI Main Library	368.802 HOO (Browse shelf(Opens below))	Available	Academic &Research References	2009-074
UMI Main Library		Available	Academic &Research References	2009-075
UMI Main Library		Available	Academic &Research References	2009-076

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