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Designing brand identity : A complete guide to creating, building & maintaining strong brands / Alina Wheeler.

By: Wheeler, AlinaMaterial type: Text

TextPublication details: Hoboken, NJ : John Wiley & Sons, 2006Edition: 2nd edDescription: vii, 280 p. : ill. ; 29 cmISBN: 0471746843Subject(s): Brand name products | Branding (Marketing) -- Management | Trademarks -- DesignDDC classification: 658.827

Item type:

Books-General

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Holdings
Current library	Call number	Status	Notes	Date due	Barcode
UMI Main Library	658.827 WHE (Browse shelf(Opens below))	Available	Academic &Research References		2006-553
UMI Main Library	658.827 WHE (Browse shelf(Opens below))	Available			2011-354

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