The art of persuasive communication / Joham C. D. E. Wet.

By: Wet, Joham C. D. EMaterial type: TextTextPublication details: Cape Town : Juta & Co Ltd., 1991Edition: 2nd edDescription: x, 188 p. ; 22 cmISBN: 0702124877; 9780702124877Subject(s): Persuasion (Rhetoric) | Persuasion (Rhetoric) -- Political aspects | CommunicationDDC classification: 070.4
Item type: Books-General
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Archives Centre
070.4 WET (Browse shelf(Opens below)) Withdrawn Item 99-423
Archives Centre
070.4 WET (Browse shelf(Opens below)) Withdrawn Item 99-424
Archives Centre
070.4 WET (Browse shelf(Opens below)) Withdrawn Item Withdrawn 99-425
Archives Centre
070.4 WET (Browse shelf(Opens below)) Withdrawn Item Withdrawn 99-426
Archives Centre
070.4 WET (Browse shelf(Opens below)) Withdrawn Item 99-427

Table of contents

Chapter 1. Communication and persuasion : a democratic setting
Chapter 2. Persuasive communication: the historical context
Chapter 3. Critical issues in contemporary persuasive communication
Chapter 4. Propaganda in a democracy
Chapter 5. The performance dimensions of persuasion in politics: selected aspects

Includes Bibliographical references and index

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