Marketing research / (Record no. 6251)
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000 -LEADER | |
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fixed length control field | 00524nam a22001817a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 160601b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780072837865 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UMI |
Transcribing agency | UMI |
Modifying agency | UMI |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | COO |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Cooper, Donald R. |
245 ## - TITLE STATEMENT | |
Title | Marketing research / |
Statement of responsibility, etc. | Donald R Cooper, Pamela S Schindler. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | Andy Winston, |
Date of publication, distribution, etc. | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xix, 790 p. : |
Other physical details | ill. ; |
Dimensions | 28 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing research. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Schindler, Pamela S. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books-General |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Item Still in Circulation | UMI Main Library | UMI Main Library | 06/01/2016 | 1 | 658.83 COO | 2014-045 | 06/01/2016 | 06/01/2016 | Books-General |