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Marketing management / (Record no. 1479)

MARC details
000 -LEADER
fixed length control field	00609nam a2200217Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20180515100202.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	110411s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0131457578
040 ## - CATALOGING SOURCE
Original cataloging agency	UMI
Transcribing agency	UMI
Modifying agency	UMI
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number	KOT
Classification number	658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip
245 ## - TITLE STATEMENT
Title	Marketing management /
Statement of responsibility, etc.	Philip Kotler, Kevin Lane Keller.
250 ## - EDITION STATEMENT
Edition statement	12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc.	Pearson Prentice Hall,
Place of publication, distribution, etc.	Upper Saddle River :
Date of publication, distribution, etc.	c2006
300 ## - PHYSICAL DESCRIPTION
Extent	xxxix, 729 p. :
Other physical details	ill. ;
Dimensions	29 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing
General subdivision	management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Keller, Kevin Lane
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books-General

Holdings
Withdrawn status	Home library	Current library	Date acquired	Source of acquisition	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Date last checked out	Price effective from	Koha item type	Public note	Inventory number	Collection code
Item Still in Circulation	UMI Main Library	Mbarara Centre Library	07/18/2011				658.8 KOT	2011-741	07/18/2011		07/18/2011				Seen During Stock-taking
Item Still in Circulation	UMI Main Library	UMI Main Library	04/13/2011	UMI Collections	0.00	1	658.8 KOT	2006-483	04/15/2011	04/15/2011	04/13/2011	Books-General	Academic &Research References
Item Still in Circulation	UMI Main Library	UMI Main Library	07/07/2011			1	658.8 KOT	2011-429	07/07/2011	07/07/2011	07/07/2011
Item Still in Circulation	UMI Main Library	UMI Main Library	07/08/2011				658.8 KOT	2006-480	07/08/2011		07/08/2011	Books-General	Academic &Research References	1
Item Still in Circulation	UMI Main Library	UMI Main Library	07/08/2011				658.8 KOT	2006-481	07/08/2011		07/08/2011	Books-General	Academic &Research References	1
Item Still in Circulation	UMI Main Library	UMI Main Library	07/08/2011					2006-482	07/08/2011		07/08/2011	Books-General	Academic &Research References
Item Still in Circulation	UMI Main Library	UMI Main Library	07/08/2011				658.8 KOT	2006-484	07/08/2011		07/08/2011	Books-General	Academic &Research References	1
Item Still in Circulation	UMI Main Library	UMI Main Library	04/18/2016				658.8 KOT	2006-134	04/18/2016		04/18/2016			1