AI for marketing and product innovation : (Record no. 10655)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00674nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210503b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 97119484066 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMI |
| Transcribing agency | UMI |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.800285 |
| Item number | PRA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pradeep, K.A / |
| 245 ## - TITLE STATEMENT | |
| Title | AI for marketing and product innovation : |
| Remainder of title | Powerful new tools for predicting trends, connecting with customers and closing sales / |
| Statement of responsibility, etc. | A.K. Pradeep, Andrew Appel, & Stan Sthanunathan. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Hoboken, New Jersey. |
| Name of publisher, distributor, etc. | Wiley. , |
| Date of publication, distribution, etc. | c2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Xxiv, 240 p. : |
| Other physical details | ills. , |
| Dimensions | 25cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Appel, Andrew |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sthanunathan, Stan |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books-General |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Item Still in Circulation | UMI Main Library | UMI Main Library | 05/03/2021 | 658.800285 PRA | 2021-041 | 05/03/2021 | 05/03/2021 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 05/03/2021 | 658.800285 PRA | 2021-042 | 05/03/2021 | 05/03/2021 | Books-General | |||||
| Item Still in Circulation | UMI Main Library | UMI Main Library | 05/03/2021 | 658.800285 PRA | 2021-043 | 05/03/2021 | 05/03/2021 | Books-General |