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The Advertising advantage.

The Advertising advantage. - Boston, Mass. : Harvard Business School Press, c1991. - vi, 73 p. : ill. ; 28 cm. - Harvard business review paperback series, no. 90044. .

ISBN: 9780875842806

Subjects--Topical Terms:
Advertising --Management.

Dewey Class. No.: 659.1 / ADV

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