Foundationations of marketing /
Fahy, John
Foundationations of marketing / John Fahy, David Jobber. - 4th ed. - London : McGraw-hill, c2012. - xxiv, 359 p. : ill. (some col.) ; 26 cm.
Includes index.
9780077137014
Marketing
658.8 / FAH
Foundationations of marketing / John Fahy, David Jobber. - 4th ed. - London : McGraw-hill, c2012. - xxiv, 359 p. : ill. (some col.) ; 26 cm.
Includes index.
9780077137014
Marketing
658.8 / FAH