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Delivering customer value through marketing :

Delivering customer value through marketing : Study text for exams up to and Including December 2010 / CIM. - London : Bpp learning Media, c2010. - xvi, 240 p. : ill. ; 24 cm.

ISBN: 9780751768138

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.812 / CIM

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