Commonsense direct & digital marketing /
Bird, Drayton.
Commonsense direct & digital marketing / Drayton Bird. - 5th ed. - London ; Philadelphia : Kogan Page, 2007. - viii, 434 p. : ill. ; 25 cm.
Includes index.
9780749447601
2007011100
Direct marketing.
658.872 / BIR
Commonsense direct & digital marketing / Drayton Bird. - 5th ed. - London ; Philadelphia : Kogan Page, 2007. - viii, 434 p. : ill. ; 25 cm.
Includes index.
9780749447601
2007011100
Direct marketing.
658.872 / BIR