International marketing strategy :
Doole, Isobel
International marketing strategy : Analysis, development and implementation / Isobel Doole, Robin Lowe. - 5th ed. - London : South-Western Centage Learning, c2008. - xxiv, 462 p. : col. ill. ; 28 cm.
9781844807635
Export markets --Management
Marketing strategy
658.848 / DOO
International marketing strategy : Analysis, development and implementation / Isobel Doole, Robin Lowe. - 5th ed. - London : South-Western Centage Learning, c2008. - xxiv, 462 p. : col. ill. ; 28 cm.
9781844807635
Export markets --Management
Marketing strategy
658.848 / DOO