Exploring corporate strategy :

Johnson, Gerry

Exploring corporate strategy : Text and cases / Gerry Johnson, Kevan Scholes. - 4th ed. - New Delhi : Prentice-Hall, c1999. - xxviii, 872 p. : ill. ; 20 cm.

Includes bibliographical references and index

9780130807403


Companies --Planning
Strategic planning
Business planning

658.4012 / JOH