What is strategy-and does it matter? /

Whittington, Richard

What is strategy-and does it matter? / Richard Whittington. - New York : Routledge, C2000. - viii, 151 p. : ill. ; 23 cm. - Routledge series in analytical management .

Includes bibliographical references and index.

9781861523778


Strategic planning.

658.4012 / WHI