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The essential marketing source-book :

Jay, Ros

The essential marketing source-book : All the information you need to make the right marketing decisions / Ros Jay. - 2nd ed. - London : Pitman Publishing, 1998 - xxx, 306 p. : ill. ; 22 cm.

ISBN: 027363108X

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.802 / JAY

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