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Competitive strategies for service organisations /

Botten, Neil

Competitive strategies for service organisations / Neil Botten, John J. McManus. - Basingstoke : Macmillan, 1999. - 327 p. ; 24 cm.

ISBN: 9780333716816

Subjects--Topical Terms:
Service industries --Management.
Strategic planning.

Dewey Class. No.: 658.4012 / BOT

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