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The fundamentals of advertising / John Wilmshurst.

By:

Wilmshurst, John

Contributor(s):

Mackay, Adrian

Material type:

TextPublication details: Oxford : Butterworth-Heinemann, c1999.Edition: 2nd edDescription: xv, 384 p. : ill. ; 24 cmISBN:

9780750615624

Subject(s):

Advertising

DDC classification:

WIL 659.1

Item type:

Books-General

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Holdings
Current library	Collection	Call number	Status	Notes	Barcode
UMI Main Library		659.1 WIL (Browse shelf(Opens below))	Available	Academic &Research References	2009-039
UMI Main Library	Seen During Stock-taking	659.1 WIL (Browse shelf(Opens below))	Available	Academic &Research References	2009-040

Includes index.

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