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Fundamentals of marketing / W. G. Leader and N. Kyritsis.

By:

Leader, G. W

Contributor(s):

Kyritsis, N

Material type:

TextPublication details: Great Britain : Butler & Tanner Ltd, 1989.Description: xix, 276 p. : ill. ; 24 cmISBN:

0091729432

DDC classification:

658.8 LEA

Item type:

Books-General

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Holdings
Current library	Call number	Status	Barcode
UMI Main Library	658.8 LEA (Browse shelf(Opens below))	Available	2011-1157

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1 Sales management :
by Donaldson, Bill
2 Legal aspects of purchasing and supply chain management /
by Longdin, Ian
3 Sales promotion /
by Yeshin, Tony
4 Fundamentals of sales management :
by Schwartz, Matthew
5 Personal selling :
by Anderson, Ralph E.
6 Selling is everyone's business :
by Johnson, Steve
7 Professional selling :
by Ingram, Thomas N.
8 Marketing communications :
by Fill, Chris
9 Law for purchasing and supply /
by Griffiths, Margaret
10 Strategic advertising management /
by Percy, Larry
11 Sales management :
by Donaldson, Bill
12 Sales promotion :
by Cummins, Julian
13 The fundamentals of business to business sales and marketing /
by Coe, John M.
14 Selling and sales management /
by Jobber, David
15 Selling is everyone's business :
by Johnson, Steve
16 Selling and sales management /
by Jobber, David
17 Sales and operations planning - best practices :
by Dougherty, John R.
18 Sales management :
by Tanner, Jeff
19 Sales management :
20 Personal selling :
by Anderson, Rolph E.

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