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Marketing : Concepts and strategies / Sally Dibb ... [et al.].

Contributor(s):

Dibb, Sally

Material type:

TextPublication details: Boston : Houghton Mifflin , 2001.Edition: 4th European edDescription: xx, 876 p. : col. ill. ; 29 cmISBN:

9780395962442

Subject(s):

Marketing

DDC classification:

658.812 MAR

Item type:

Books-General

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Holdings ( 2 )
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Holdings
Current library	Call number	Status	Notes	Barcode
UMI Main Library	658.812 MAR (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development	2003-655
UMI Main Library	658.812 MAR (Browse shelf(Opens below))	Available	Resource for Academic reference, Research and Development	2003-656

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