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Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud.

By: Contributor(s): Material type: TextPublication details: Harlow, England ; New York : FT Prentice Hall, 2008.Edition: 4th edDescription: xviii, 614 p. : ill. ; 25 cmISBN:
  • 9780273706977
Subject(s): DDC classification:
  • 658.802 22 HOO
Item type: Books-General
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Holdings
Current library Collection Call number Status Barcode
UMI Main Library Seen During Stock-taking 658.802 HOO (Browse shelf(Opens below)) Available 2011-1211
Gulu Centre Library Seen During Stock-taking 658.802 HOO (Browse shelf(Opens below)) Available 2011-726
UMI Main Library Seen During Stock-taking 658.802 HOO (Browse shelf(Opens below)) Available 2009-681
UMI Main Library Seen During Stock-taking 658.802 HOO (Browse shelf(Opens below)) Available 2009-682
UMI Main Library Seen During Stock-taking 658.802 HOO (Browse shelf(Opens below)) Available 2009-724
UMI Main Library Seen During Stock-taking 658.802 HOO (Browse shelf(Opens below)) Available 2009-725

Includes bibliographical references (p. 572-598) and index.

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